What does AMUL stand for ?
AMUL
Amul (Anand Milk Union Limited) is a dairy cooperative society based in the city of Anand, Gujarat, India. It is one of the largest dairy cooperatives in the world and has been responsible for revolutionizing the dairy industry in India. The cooperative was formed in 1946 under the leadership of Dr. Verghese Kurien, who aimed to empower farmers by providing them with a fair and stable source of income.
The Amul model is based on the concept of the "Anand Pattern", which focuses on the participation of farmers in the management of the cooperative. Under this model, farmers own the dairy and have a say in its management through elected representatives. This empowers them to take control of their own livelihoods, and has led to a significant increase in their income and standard of living.
The Amul brand is known for its high-quality and delicious products, including milk, butter, cheese, and ice cream. The brand's flagship product is its "utterly butterly" delicious butter, which is made from pure cream and is known for its rich taste and texture. Amul also produces a wide range of other dairy products, including milk powder, ghee, and paneer.
Amul operates state-of-the-art facilities that ensure the highest quality and safety standards for its products. The cooperative also invests heavily in research and development to ensure that its products meet the changing needs of consumers. This commitment to innovation and quality has helped Amul to become a trusted and respected brand in the Indian market.
Amul has played a vital role in the development of the dairy industry in India, and continues to be a major player in the market. The cooperative's success is a testament to the power of the cooperative model, and the ability of farmers to take control of their own livelihoods. It is truly a remarkable story of how one man's vision can change the lives of millions.
Who is founded AMUL?
Under the guidance of Sardar Vallabhbhai Patel, Tribhuvandas Kisibhai Patel became the founding chairman the organization and led it until his retirement in the 1970s.